JENA, August 13, 2019 – ESET, a global leader in cybersecurity, is the new Champion Partner of the Borussia Dortmund (BVB) football club – the highest possible level of partnership. Sponsoring and cooperation plans are long-term and will last for the next three seasons of the Bundesliga, the top tier league of German football. ESET will be supporting the fans of the eight-time German Champion with activities and initiatives at all 17 home matches in the Bundesliga.
“Borussia Dortmund is one of the most popular and well-liked teams in European club football,” said Richard Marko, CEO of ESET. “Just like BVB, ESET is also passionate and dedicated towards its fans. That’s why sponsoring Borussia Dortmund is an ideal place to meet so many enthusiastic supporters who want to enjoy great football whether that’s on the field or while staying cyber safe and streaming online.”
“ESET and Borussia Dortmund are united by their international appeal,” said Hans-Joachim Watzke, CEO of Borussia Dortmund. “Here, two brands popular in their respective backgrounds meet. ESET stands for exactly those values that BVB embodies: reliability, passion, courage and integrity. From the very beginning, our meetings were characterized by focus and mutual trust. We are very happy to welcome ESET to our team of Champion Partners.”
True love meets true security
The internet has significantly changed the way people experience their lives, and football is no exception. ESET joining forces with BVB brings the worlds of football and internet safety closer. This is especially important to the new spectrum of possibilities and activities like streaming matches on the go, connecting with fellow fans abroad, or hunting for rare collectables which have become a massive part of fandom and the game itself.
Activities for fans throughout the season
Fans can expect great activities during BVB matches surrounding the topic of “cybersecurity and soccer” both online and offline. So, let’s cheer on the black and yellow this August 17 as they battle for a home victory against Augsburg.
About ESET
For 30 years, ESET® has been developing industry-leading IT security software and services for businesses and consumers worldwide. With solutions ranging from endpoint and mobile security to encryption and two-factor authentication, ESET’s high-performing, easy-to-use products give consumers and businesses the peace of mind to enjoy the full potential of their technology. ESET unobtrusively protects and monitors 24/7, updating defenses in real time to keep users safe and businesses running without interruption. Evolving threats require an evolving IT security company. Backed by R&D centers worldwide, ESET has become the first IT security company to earn 100 Virus Bulletin VB100 awards, identifying every single “in-the-wild” malware without interruption since 2003. For more information, visit www.eset.com or follow us on LinkedIn, Facebook and Twitter.