The annual survey involved more than 34,000 Australian consumers providing review scores for the products they personally own.
In the coveted best software & service brand category, ESET earned the top spot for its antivirus software, receiving the highest score across practically every scoring metric.
ESET's performance in the 2023 Finder Customer Satisfaction Awards was nothing short of outstanding. Not only did it rank higher than all other security brands - including big names like Norton, Kaspersky, McAfee and AVG - but it also achieved top scores in crucial areas such as performance, value for money and ease of use.
Here’s a look at how ESET performed in each section of the survey.
● Performance: ESET's commitment to staying ahead of the latest threats and constantly refining its algorithms led to it securing the top spot for performance, ensuring users stay protected without any noticeable impact on their systems’ day-to-day speed.
● Value for Money: ESET's antivirus software was ranked first in terms of value for money, proving that the brand delivers exceptional protection without breaking the bank.
● Customer Service: ESET's dedication to customer satisfaction extends beyond the software itself, with prompt and effective assistance available via online chat and a local support helpline. Among the brands that we surveyed, it ranked joint 1st for customer service.
● Ease of Use: ESET's beginner-friendly interface and straightforward setup process earned it the number 1 rank for ease of use, ensuring that even non-technical users can benefit from its set-and-forget protection.
● Features and Design: ESET's focus on providing comprehensive security features, combined with a highly intuitive user interface, resulted in it leading in this category. The inclusion of innovative tools such as one-click password access, Secure Browser mode and an anti-theft locator undoubtedly helped it to top the competition.
● Customer recommendation rating: An impressive 94% of surveyed customers said they would recommend ESET anti-virus software to others. This was the best result in the survey, with the second-highest rated brand only managing 88%.
In a digital age where cyber threats are becoming increasingly prevalent, finding the right antivirus software is crucial. ESET's victory at the 2023 Finder Customer Satisfaction Awards cements its position as one of Australia's most trusted security brands.
If you're looking for robust protection against viruses and malware, ESET is demonstrably the brand to beat.
About the Finder Customer Satisfaction Awards
The Finder Customer Satisfaction Awards is an annual national survey conducted in partnership with research firm Dynata. With over 30,000 real shoppers participating,the awards aim to gauge consumer satisfaction with their recent purchases across 170 categories and more than 1,200 brands.
The awards serve as a reliable reflection of Australian consumers' preferences and opinions. You can find out more about how the awards were scored and who came out on top here.
About the author – Chris Jager
Chris Jager is the senior shopping editor at Finder, specialising in consumer technology. With over 15 years of experience as a full-time journalist, Chris has provided expertise to many leading technology publications, including PC World, Australian Gamepro, Good Gear Guide, PC Authority, Kotaku, Lifehacker Australia, Sydney Morning Herald and The Age.